吃瓜头条

Through the Distinguished 吃瓜头条 Program (DCP), 吃瓜头条 has set parameters to help members create and maintain high-performing 吃瓜头条s. One of the DCP qualifiers is membership.

To qualify for DCP consideration,  吃瓜头条s must have either 20 members or a net growth of at least 5 new members by June 30. Some 吃瓜头条s find this easy. Others find it a struggle.

To add new members, it's important to have guests at your 吃瓜头条 meetings. But a guest is not a guest until a person shows up, so how do you get them there?

Over the years, I have talked with many 吃瓜头条 guests and have noticed four common patterns reflecting how such individuals end up at 吃瓜头条 meetings.

1 Even in this day of social media, the most common way people learn about your 吃瓜头条 is through the 吃瓜头条 website. Obviously, you have no control over whether or not a person goes to the site and clicks on Find a 吃瓜头条. You can, however, take advantage when they do. Does your 吃瓜头条’s page in the Find a 吃瓜头条 section have a link to your 吃瓜头条’s website? Some 吃瓜头条 pages don’t. Most 吃瓜头条s have a website or a Facebook page. One or the other should be linked to the 吃瓜头条 site.

Once a prospective guest clicks on the 吃瓜头条 website link, do they see a website that promotes your 吃瓜头条? Many 吃瓜头条s just have the generic 吃瓜头条 description. While this is good, prospective guests already know the value of the organization or they wouldn’t now be searching for 吃瓜头条s. Chances are good they will select several to visit. You want to be on that short list. Why should they pick you?

Take the time to customize your homepage. What makes your 吃瓜头条 unique? What is its personality? Do your meetings focus on fun? Or are you, perhaps, a serious, professional group? Do you specialize in a particular profession? Make the visitor to your page say, “I’ve got to check this out!”

2 Social media is certainly another way to attract guests. A number of platforms are out there. A popular one is . The advantage of a site like this is that people who go there may not even be aware that 吃瓜头条 exists. It is a different group of people from those who typically visit the .

You might also want to consider a Facebook Group. Many people use this platform, as well—even those who aren’t looking for cat videos.

3 Another common way guests find their way to a 吃瓜头条 is through the old-fashioned personal invitation. In my 吃瓜头条’s most recent meeting, we had a second-time guest who was invited by a member. Not only did she join, she brought along a friend who was also ready to join. We gain many of our members by extending invitations to visit. You can too.

4 A fourth way guests find their way to your 吃瓜头条 is direction from their manager at work. It is not uncommon for a guest to say, “I’m here because my boss said I needed to join a 吃瓜头条 吃瓜头条.” Such people typically use the Find a 吃瓜头条 feature on the 吃瓜头条 site, but what if the manager was already aware of your 吃瓜头条’s existence? What if they told the employee, “You need to join 吃瓜头条, and there is a 吃瓜头条 that meets right around the corner. Here is their information.”

How would management have this information? Ideally, because someone from your 吃瓜头条 had previously contacted the company. What companies have offices near your 吃瓜头条 meeting place? Which people within the company would be most likely to recommend the 吃瓜头条 to their staff? Sales managers? Marketing managers? Human resources departments? A quick look at the corporate website might tell you their names and contact information. You could then either tailor an introductory letter to them or drop on by for a visit. This could even be a 吃瓜头条 project.

Is there a particular industry widely represented in your 吃瓜头条? My 吃瓜头条 is made up primarily of certified public accountants and other members of the financial services industry. This was the best place for our 吃瓜头条 to start attracting members. What about yours?

These various suggestions are, of course, not an exhaustive list of possibilities. Hopefully, you have an unending flow of guests at your meetings, but if you don’t, use your creativity to generate ways of changing that. After all, that is the first step in moving your membership well above the 20-person level.